If it’s time to give your retail location a makeover, you’ve come to the right place. A fit-out means your store will get a whole new layout and look with brand new retail shop fittings, which is a great way to make your products look even more enticing. But a fit-out also means you are investing money and time, your two most valuable resources. Here are three questions to ask before you get started, to protect those investments and get the best results.
1. Is the design clear and fully visualized?
If you don’t know exactly what it is that you want, or what it is that the shop fittings suppliers are suggesting for your store, then you may find that the end result is not something that you like, or that works for your customers. Be sure that you can completely visualize the end result in your mind, and that you’ve considered things like traffic flow and ease of use before you commit.
2. Are you allocating enough time for the fit-out?
Even with highly trained professionals like ADP Store Fixtures, a complete fit-out takes time. Your store must be completely dismantled, and then redesigned and restocked from the ground up. While you want this to be done as quickly as possible, so you can continue serving your customers, you also don’t want to rush the process and end up opening with a less-than-perfect store presentation. Be sure you’ve allowed enough time to get the new look perfect, but not so much that you are losing business.
3. Have you considered out-of-the-box solutions?
There are many ingenious things you can do with retail shop fittings, and sometimes thinking outside the box is the best way to make your product stand out. Instead of displaying clothes on hangers, why not use smaller shelves to create vignettes and outfit groupings for better cross-selling? This is just one common example of how you can use creative planning to make your store more inviting and interesting.
