A business cannot survive without customers, so reeling in new ones constantly is a smart idea. Most businesses have a certain pattern that they follow to bring more people in, but only a few know about specific tips and tricks that change the whole game.

All in all, there are many tips and shortcuts out there, but these 7 are probably the most common and most effective. So if you want to grow your business by getting new customers and keeping old ones, read up on these 7 tips to enhance the entry of new customers for your business:

Social Media Advertising

Social Media is now all over the world, and a staggering amount of people use it. To some, social media is a waste of time and a “disconnect” from reality. Others, however, claim that social media is great to reconnect with people and keep in touch. Whatever the case may be, you can use social media to advertise your business to people, which we recommend you do.

Use Lottery Systems

You know how in a lottery, you have one big winner and multiple smaller ones? One person gets the jackpot, while others get consolation prizes, etc. Well, using this type of system in your business can be beneficial. Of course, we aren’t talking about actually using a lottery machine; we’re talking about giving incentives to your customers. We’ll discuss this in the next segment.

Offer Incentives

The best way to keep customers loyal and bring new ones is to offer them something in return. This is where incentives come in – offer them something for their loyalty and commitment! Set milestones for them but also prepare certain prizes that will be awarded to random winners through the aforementioned lottery system.

Team up with Another Business

Sometimes, it’s simply not possible to survive by yourself. Usually, big firms merge in order to keep both of them alive. However, we are talking about a different form of teaming up. Namely, you can find a business to team up with to improve your effectiveness and offer even more great things to customers.

Marketing in a Parking Lot

Setting up advertisements in a parking lot can actually influence the minds of people who go to parking lots. It’s an interesting phenomenon that you can use to your advantage. Regarding the common question of “Do parking tickets affect insurance?” the answer is no, they do not!

Honor Customers at a Personal Level

No one likes generic emails that lack humanity and emotion, which are why you shouldn’t use them to honor and thank your customers for being loyal. Sure, you can use generic and automated E-mails for marketing, but in this particular case, it’s a bad idea. If you honor your customers at a personal level, they are much more likely to stay loyal and even recommend your business to other people!

Give Warranties for Your Product

Even if you’re entirely sure that your product will work 100 percent, it’s a good idea to give warranties. It builds trust because customers that receive a faulty product or a product that breaks soon after their purchase will come to you and ask for a replacement. They won’t think you’re there simply to take their money and leave, so we recommend giving warranties with each of your products – just in case!

Bill Brown is an American content writer who loves reading and writing different blogs. He writes about the categories like money, networking, business, insurance and much more. He is working with an organization that offers car insurance.