How to Create an Unforgettable Website
Learn what really matters in building a website that your users will love. You’ll get proven strategies and creative ideas to engage your users and to drive sales for your business.
7 lessons, 8 videos (30m), 3 articles
Unlimited access to all courses. 7 days free. Then $19.95/month. Cancel anytime.
What you’ll learn
What you’ll learn in Create an Unforgettable Website
Learn how to design and build a truly engaging website.
Create a website your users will fall in love with
Build a truly great website. This course will explain what makes for an awesome website. It will highlight the decisions you need to make before getting started and give you some tools to help you get going.
Learn how to make users fall in love with your website and your business. And learn what you must include at the top of your first page.
Learn from four online marketing experts their proven techniques for making a website successful.
Learn from the brilliant online marketing stories of famous brands including GoPro, Rolex, and Buzzfeed, and discover how to apply them to your business.
Watch a sample video from the course
Create an Unforgettable Website Content
Where do you start when you are designing your website? How do you go about building it? In this lesson, you will learn the most important goals your website needs to achieve. You will also discover who should build your website and some cheap tools you can use to get your website up and running.
(7:47, 3 videos)
Having a great website isn’t enough. Nowadays, online audiences are fleeting – you only have a few seconds to grab the attention of your audience. So you need an unforgettable website! One that will instantly grab the attention of your audience, hold their interest and lead them to taking action. In this lesson you will learn the important steps to making an unforgettable and highly effective website for your business.
(9:20, 3 videos)
If your website is cluttered or unattractive, people are less likely to engage with it. In this video, you will learn the most important aspects that you need to cover to make sure the user experience is as seamless as possible.
(3:45, 1 video)
In this lesson, you will learn how to design a great and effective website by focusing on your users and what they are trying to accomplish. You will learn the basics of designing a website that will drive your business ahead.
(5:53, 1 video)
What’s better than positive word-of-mouth? This article will show you 7 creative things you can do with your website to make your audience fall in love with you.
This article focuses on 5 famous brands that took content marketing to the next level. Learn from the stories of GoPro, Rolex, Buzzfeed and more… While these are success stories from larger businesses, there are valuable lessons that you can apply to your own small startup.
In this article, you will learn the 5 most common mistakes people make when launching and managing a website. You will discover what you must do to avoid them.
Digital design expert
Kristen Ransom is the CEO and Founder of IncluDe Software Development Company. She founded IncluDe with the goal of providing graphically stunning digital design services to minority and woman-owned businesses. Through IncluDe, Kristen and her team work closely with clients to create a digital experience that tells the client’s unique story.
She aims to use IncluDe to combine her passion for tech and activism to provide a wealth of technical expertise to a diverse set of clients.
Digital expert & startup entrepreneur
Phil Greenwald is the founder and CEO of Code Undercover, a company that teaches people how to code by building their product ideas with them. Whether this means teaching about servers, user experience design, or basic app development, Code Undercover empowers innovators to build their own minimum viable product by teaching them one-on-one how to code it.
Phil has lectured on coding at Boston College, Tufts, MassChallenge, Harvard Business School, and teaches regularly at the Harvard Innovation lab on web and mobile App development.
Digital marketing expert
Matthew Ferrer has been interested in studying and making visual art for as long as he remembers, and has been doing it professionally over the past 7 years.
Matthew relies on technology-driven methods, constant self-improvement and the practical digital marketing logic to present the visual answers to the most complex UI/UX problems facing the consumer and businesses alike.
He is currently a senior project manager at WebsiteBoston.com, one of the industry leading digital marketing and website design services in Boston. He manages a team of design and programming experts to create exceptional websites based on highest quality design aesthetics and effective marketing objectives.
User experience expert
Eva Kaniasty is the founder of Red Pill UX, a user experience design consultancy located in Boston. She’s worked in a range of industries, including healthcare, education, and high tech. In her work, her number one concern is making technology easier for people to use, regardless of product or domain. She received her Master’s from Bentley University in 2007, serves on the board of UXPA Boston, and is a repeat presenter at local and national conferences.
Triangulation is one of Eva’s favorite words, which explains how she combined 3 unrelated interests – psychology, technology, and giving advice – into a career in user experience. Her current interests include visualizing user research results, public speaking, and accomplishing the impossible. In her free time, Eva cultivates her design sensibilities through photography.
Get unlimited access to all these popular courses
What they are saying
What they are saying
Learn how to start a business with our video courses
Templates & more
Get expert answers
Try 7 days free. Then $19.95/month. Cancel anytime.
Frequently asked questions:
BusinessTown is an e-learning platform built for people interested in starting and running a business.
On BusinessTown, you get unlimited access to 130+ business courses taught by real successful entrepreneurs and highly skilled experts. You also gain access to 50+ business tools and to our discussion board, where you can get expert answers to your business questions.
No matter what you want to learn or where you are on your business journey, there is a course for you.
Marketing, ideas, financing, planning, naming, how to get started… BusinessTown covers everything you need to start and run your business right.
The courses are available anywhere, anytime, on any device, and you can take them at your own pace.
Create your BusinessTown account to get started and try BusinessTown free for 7 days.
BusinessTown includes unlimited access to 130+ business courses taught by real successful entrepreneurs and highly skilled experts.
You also get full access to 50+ downloadable tools like worksheets, templates, and samples, and to our discussion board where you can get an answer to any business question you have.
BusinessTown is $19.95 per month. It provides unlimited access to all 130+ courses, all tools, and our discussion board, where you can get expert answers to your business questions.
We offer a free 7-day trial. If you decide that BusinessTown is not for you, then just cancel within 7 days of starting your free trial and you will not be charged at all.
If you wish to cancel your BusinessTown account, you can do so through your account page under the Billing section.
If you have any questions, email us at firstname.lastname@example.org. We are more than happy to help!
BusinessTown includes 130+ courses on all business topics: Getting started, business ideas, business plans, strategy, marketing, websites, social media, online advertising, finance, accounting, leadership, sales, legal issues, home-based businesses and more!
Looking for a business idea? Why don’t you check out our course How to Find a Business Idea.
Do you need help creating your business plan? We’ve got you covered. Take a look at our course How to Create a Business Plan.
Do you want to be walked step by step through the entire process of starting a business? Check out our ultimate course, Start-a-Business 101.
Are you not sure that you are ready to start your own business? Consider our course, What It Takes to Start a Business.
Are you looking for financing for a new or existing business? We offer 5 courses on financing a small business. We suggest you start with the course, How to Finance Your Business.
Do you want to learn about marketing? Because it’s so important, we offer over 30 courses on sales and marketing. Consider starting with the short course, Developing Your Marketing Message.
Want to learn about marketing online? We offer 5 courses on creating websites, 6 courses on digital marketing and 5 courses on promoting through social media. To get started we recommend the course, The Complete Guide to Digital Marketing.
Looking to get inspired and learn how other entrepreneurs succeeded in starting and growing their businesses? We offer several courses on this including, How to Succeed as a Woman Entrepreneur.
Do you already have a business and are looking to improve it? We have several courses on this topic. Try starting with the course, How to Boost Profits.
No matter where you are on your business journey, there is a course for you.
On BusinessTown you have access to 50+ downloadable tools like worksheets, samples, and templates to help you start and run a business.
Our most popular tools include:
The Ultimate Startup Checklist, 18 pages
The 300 Best Small Business Ideas ebook, 105 pages
The Complete Business Plan Template, 29 pages
Complete Sample Business Plan, 35 pages
Sample Marketing Plan Under $2k, 12 pages
One Page Marketing Plan Template
One Page Sample Marketing Plan
50 Guerilla Marketing Tactics Worksheet, 8 pages
Business Idea Evaluation Worksheet
8 Basic Steps to Making the Sale Template
Sales Presentations that Your Customers Will Love Template
Sales Presentation Sample Dialog
50 Ways to Generate Endless Sales Leads Worksheet
Cold Calling Script Template and Sample
Emails that Land Sales Template and Sample
Voicemails that Get Callbacks Template and Sample
Income Statement Templates and Samples
Balance Sheet Templates and Samples
Cash Flow Templates and Samples
Calculate Depreciation Template
Key Financial Ratios Sample
How I Started a Successful Business with No Money and No Experience, Case Study
Key Questions to Select the Best Business Idea Worksheet
Validate Your Business Idea Worksheet
Using the 6-Step Approach to Choose a Business Idea Case Study
21 Easy-to-Start Part-Time Business Ideas Guide
42 Home-Based Businesses You Can Start Guide
Why I Repeatedly Changed the Legal Entity of My Business, Case Study
Evaluate Customer Segments and Competitors Worksheet
Differentiate Your Business from Competitors Worksheet
How I Differentiated My First Business in a Crowded Marketplace, Case Study
Creating a Press Release Template and Sample
Marketing Bob’s Rent-A-Bike, Case Study
Planning, Designing and Creating Your Website Worksheet
Search Engine Optimization Worksheet
50 Blog Post Ideas Worksheet
50 Creative Online Marketing Ideas Worksheet
Evaluate Potential Names for Your Business Worksheet
How I Financed Buying a Business Case Study
Cover Letter to Seek Financing Sample
Collection Letter Samples
The Four Quadrant Theory of Time Management Graphic
BusinessTown courses will show you how to start your business right and grow it into a highly successful enterprise.
You will learn from highly experienced entrepreneurs and experts who have been there and done it. You won’t have to learn by trial and error. You won’t have to guess what to do next. BusinessTown courses will guide you through your entire business journey.
Even if you are a beginner you will quickly learn how to start a business you love. If you already have a business, BusinessTown will show how to grow it and make it better.
By just watching one video lesson a day (about 7 minutes average) you can quickly ramp up your business knowledge. No matter where you are on your business journey, there is a course for you taught by an expert on BusinessTown.
What would you like to learn more about today? Starting a business? How to find a business idea? How to write a business plan? How to do your marketing? How to build an online presence? How to get financing? How to prepare financial statements? BusinessTown has courses that cover all these topics and hundreds more.
So if you want to become a smarter entrepreneur and start and build a successful business, you’ll want to start streaming the courses on BusinessTown today.
Copyright © 2021 BusinessTown LLC. All rights reserved. BusinessTown ® is a registered trademark of BusinessTown LLC.