The most critical question for the small business investor is this; “what is it that makes one business a bit more interesting than any other business?” And that is the question you need to focus on as you make your case to them. With so many small businesses in the U.S., but only a few research services, there are fantastic opportunities for anyone to get returns that are above market, but it also means that investors need to have an approach to be able to discern the companies that are worth their attention.

Investing Defined

Investing is described as “The act of committing money or capital to an endeavor with the expectation of obtaining an additional income or profit” by  Investopedia. In essence, it is something that you make a bet on turning you a profit in the future. 

Investing Needs

Some of the investments that you will make as a business owner have nothing at all to do with the typical things that people tend to think about when they hear the term ‘investing”. Nevertheless, they are things that every small business needs to invest in. These are things like one-on-one coaching, tax and bookkeeping help, a great website, fantastic marketing, and help for the mundane things.

There are 3 main things that you need to take into account when you are  considering your options for investing as a small business ; the amount of risk that you are willing to take, the amount of flexibility you are comfortable with, and your experience with investments. Once you have those things figured out, you will be ready to move on to the next critical steps that you need to consider.

Investing Options

There are all sorts of investments from which you can choose. You might invest in stocks and or bonds, mutual funds, real estate, collectibles, other businesses, or even Bitcoins with  Genesis Mining The thing about choosing what to invest in is that you need to fully research and understand your options before making the decision. This can take time and patience.


When you buy shares of stock, you own part of a company, and have the chance to participate in the success of the company through increases in the prices of the stocks and receiving a part of any dividends that might be declared by the company. Shareholders – owners of stock – actually have a claim of the assets of the company.

If you hold common stock in a company, you will have the right to vote at shareholder meetings and the right to any dividends. If you have preferred stock, you will not have any sort of voting rights, but you do have preferential treatment when it comes to receiving dividends.


Bitcoin is a type of cryptocurrency that is based on software. It came onto the scene in 2009 and has been growing in popularity since then. There are a few ways that small businesses can invest in Bitcoin. You can buy it outright, but this will generally be at a price that is marked up a bit from the current market price. You can choose to mine Bitcoin as well, with a company like Genesis Mining. With each coin being a certain price and considering that for each block that is mined you get about 25 coins, this can be rather lucrative. However, this does take longer than simply buying bitcoins outright.


A bond, also  known as a debt instrument, is a loan between the bearer of the bond and another entity in exchange for a set rate of interest upon the maturity of the loan or bond. Bonds can be issued by federal or state governments, municipalities or government agencies, or even by corporations.

Mutual Funds

This is a sort of pooled investment vehicle that is managed by what is known as an investment manager. It allows for the investors to have the money that they invest put into stocks, bonds, or any other investment type that is stated in the prospectus of the fund.

If you are looking to make an investment for your small business, make sure that you do your research first and go with the safest option.